Webinar

The ROI of Taking Action: Quantifying the Impact of CX and EX Initiatives

Tuesday, September 28, 2021
12:00 BST / 1:00 CET / 7:00 EDT | 30 minutes


Are you thinking about making a change in your business to improve your customer or employee experience, but are unclear of how to measure the impact? Have you recently deployed a change but are unsure of how to measure the ROI of that investment? To successfully improve and innovate, companies need to evaluate (with data!) the impact of experience related initiatives and incorporate this behavior and mindset into how they manage their business.

Register Now

Join experts from Medallia's Strategy Analytics and CX Advisory teams for a discussion on common obstacles to evaluating the impact of initiatives and how to overcome them. The discussion will include a conversation around how to set up internal governance and processes, choose the right questions and metrics, execute, and analyze and share results to measure the impact of customer and employee experience innovations on key business metrics.

Register for this webinar to learn how to:

  • Assign clear accountability

  • Choose the right metrics

  • Select a method to evaluate impact

  • Avoid common pitfalls

  • Leverage initiative testing to foster a culture of innovation

Speakers

Medallia

Dr. Anna Steinhage
Director, Strategy Analytics
Medallia

Medallia

Olga Tsygankova
Principal Experience Consultant
Medallia

Medallia

Sami Nuwar
Principal CX Advisor
Medallia