CX investments drive real business value, but securing executive buy-in can be challenging. Experience leaders often face skepticism about ROI, especially when trying to prove large-scale impact. So, how can you effectively demonstrate the financial value of CX initiatives and overcome common objections?

Join Jodi Searl, CXO at Medallia, and Lisa Kinney, VP of Enterprise Customer and Market Intelligence at Albertsons, for a candid discussion on overcoming skepticism, aligning CX to business goals, and leveraging data to influence leadership. You’ll also hear from our guest speaker Corey McNair, Senior Consultant at Forrester, as he shares insights from the latest commissioned Total Economic Impact™ study of Medallia, highlighting key results and how CX leaders can leverage third-party insights to build a compelling business case for investment.

Join us to learn:

• How Albertsons' CX team has gained executive buy-in for key CX initiatives
• Best practices for demonstrating ROI
• Tips for using third-party data and industry benchmarks to strengthen your business case
• Actionable steps to position CX as a critical business function